Gillette vs Florianópolis

Informations

Gillette is an American brand of safety razors and other personal care products including shaving supplies, owned by the multi-national corporation Procter & Gamble (P&G). Based in Boston, Massachusetts, United States, it was owned by The Gillette Company, a supplier of products under various brands until that company merged into P&G in 2005. The Gillette Company was founded by King C. Gillette in 1901 as a safety razor manufacturer.Under the leadership of Colman M. Mockler Jr. as CEO from 1975 to 1991, the company was the target of multiple takeover attempts, from Ronald Perelman and Coniston Partners. In January 2005, Procter & Gamble announced plans to merge with the Gillette Company.The Gillette Company's assets were incorporated into a P&G unit known internally as "Global Gillette".

In July 2007, Global Gillette was dissolved and incorporated into Procter & Gamble's other two main divisions, Procter & Gamble Beauty and Procter & Gamble Household Care. Gillette's brands and products were divided between the two accordingly. The Gillette R&D center in Boston, Massachusetts, and the Gillette South Boston Manufacturing Center (known as "Gillette World Shaving Headquarters"), still exist as functional working locations under the Procter & Gamble-owned Gillette brand name. Gillette's subsidiaries Braun and Oral-B, among others, have also been retained by P&G.

Source: Wikipedia

Informations

Florianópolis (Portuguese pronunciation: [floɾi.aˈnɔpolis]) is the capital and second largest city of the state of Santa Catarina, in the South region of Brazil. The city encompasses Santa Catarina Island and surrounding small islands, as well as part of the mainland. It has a population of 477,798, according to the 2016 IBGE (Brazilian Institute of Geography and Statistics) population estimate, the second most populous city in the state (after Joinville), and the 47th in Brazil. The metropolitan area has an estimated population of 1,111,702, the 21st largest in the country. The city is known for having the country's third highest Human Development Index score among all Brazilian cities (0.847).The economy of Florianópolis is heavily based on information technology, tourism and services. The city has 60 beaches and is a center of surfing activity. Lagoa da Conceição is the most famous area for tourism, recreation, nature and radical sports. The New York Times reported that "Florianopolis is the Party Destination of the Year in 2009." Newsweek placed Florianópolis in the "Ten most dynamic cities of the world" list in 2006. Veja, a Brazilian publication, named the city as "the best place to live in Brazil.

" As a result of this exposure, Florianópolis is growing as a second home destination for many Paulistas, Argentines, North Americans, and Europeans. Most of the population lives on the mainland and on the island's central and northern parts. The southern half is less inhabited. Many small commercial fishermen populate the island. The fishing boats, the lacemakers, the folklore, the cuisine and the colonial architecture contribute to the growing tourism and attracts resources that compensate for the lack of any large industry. Villages immersed in tradition and history, such as Santo Antônio de Lisboa and Ribeirão da Ilha still resist the advances of modernity.The Hercílio Luz International Airport serves the city. Florianópolis is home to the Universidade Federal de Santa Catarina (Federal University of Santa Catarina). There are also the Santa Catarina Federal Institute of Education, Science and Technology (Instituto Federal de Santa Catarina), and two campuses of the Universidade do Estado de Santa Catarina (State University of Santa Catarina), among other institutions of higher and professional education.

Source: Wikipedia